Remobrush
Overview
Tasked with revitalizing a Harvard professor's product launch, I transformed a cluttered Shopify site into an immersive 3D parallax scroll experience on Framer. This innovative approach for showcasing a patented toothbrush not only captivated visitors but also drove impressive results, generating over 700 Kickstarter sign-ups.
![Montserrat typeface specimen, showcasing uppercase and lowercase letters, numerals, and symbols. This image highlights the clean and modern font selection used in [Project Name] by The Editor Suite.](https://framerusercontent.com/images/NWBCYJt2QaNOBiMghf7N19dXpsc.png)
Challenges
The existing Shopify website was a prime example of information overload, lacking a coherent layout or clear visual hierarchy. Product details, features, and benefits were haphazardly presented, overwhelming visitors instead of guiding them.
The rigid template-based structure of Shopify further exacerbated the problem, offering limited flexibility to organize content in a logical, user-friendly manner.
Why Redesign?
The existing Shopify website was a prime example of information overload, lacking a coherent layout or clear visual hierarchy. Product details, features, and benefits were haphazardly presented, overwhelming visitors instead of guiding them.
The rigid template-based structure of Shopify further exacerbated the problem, offering limited flexibility to organize content in a logical, user-friendly manner.
Goal
Seeks meaningful, convenient gifts, valuing sustainability and luxury. Influenced by social media, likely shaping their preferences. Prefers aesthetically pleasing and unique gifts that are easy to access.
Feedback
The Editor Suite went above and beyond to transform our brand into the most appealing and interactive landing page I have ever seen. They were so meticulous with the details and made sure to stick to our branding. They helped design 3d interactive models which were an exact replica of our design along with giving us feedback.
